Stand out from the crowd!
This diploma is designed for today’s modern executive who understands that effective communication will positively assist you in achieving your business and personal goals. This course will take you from greatness to the greatest, arming you with the effective language tools and business acumen to be more successful and fulfilled in life.
The course requires an:
Open-mind
Courage
Determination
The will to succeed
A passion to learn, which means any mistakes can be recognized, accepted and remedied along the way.
This is for adventurous souls, prepared to go the extra mile and immediately reap the rewards.
By now, you’ll begin to see why so many executives like you are jumping on this limited capacity opportunity. You don’t want to miss the boat, do you? Are you ready to step up to the plate? Enroll now, and secure your future business success.
“The empires of the future are the empires of your mind” – Sir Winston Churchill
CONTENT:
Communication, communication styles, body language and the spoken word,
Use of Power words
Use of Power statements
Understand emotion in speech and maximize emotion with your speech
Tie downs/trial closing questions
Asking for the order
Communicating positive news
Communicating negative (less than positive) news
Business letters
Emails
Curriculum Vitae Preparation
Report Writing
Effective Presentation skills
Sales Promotional tools including PowerPoint & your digital media toolbox
Interaction/ customer service
Job satisfaction
Negativity
Listening
Engage audience
Identify your customers’ concerns in a prompt manner
Address issues to find resolve
Use of Power words to convey positive thoughts and positive outcomes
Handling difficult situations
International Business – Intercultural awareness and tools
Cultural awareness and
Cultural dimensions
Global core values and morals/principles
Know yourself and know others
Use of intimate language, phrases and informal/formal talk
Develop and use/apply English for maximum impact on cultural dimensions
Individualism and Collectivism
Risk and Crisis management – work from book and expand to live format
Let’s talk MONEY! - Finance and Markets:
Use the web to understand the key global and regional financial markets.
Their function/role
Their workings
Their impact on Local/domestic and international economies
Financial/economic/trade terminology
How does language and the news impact business and markets?
Relationships & Brands
Long term profitability - Building Relationships
Product development, brand and product positioning
Customer & brand loyalty
Identify major strengths, weaknesses, opportunities & threats
E-commerce, Technology/Communications, Healthcare & Education
The key players in global technology
Market development
Driving new inventions
The future of your business
Where do you go from now?
Start to imagine your future now, live for today and tomorrow
The past is the past – you can’t bring it back!
What is your world likely to look like?
Take a look at your current business or industry
Where will it be in short, medium, long term?
Where will you be? Where would you like to be?
What is your business climate?
Current affairs
Local, regional and national – Mexico
US/Canada, The Americas, Eurozone, Middle East, Asia, Africa, Australasia
Información operativa en español:
METODOLOGÍA:
Duración: 96 horas presenciales.
Las clases se imparten los martes y jueves de 19:30 a 21:30 horas.
RECONOCIMIENTO ACADÉMICO:
Al finalizar el programa, se entregará un diploma académico siempre y cuando el alumno haya cubierto el 80 por ciento de asistencias en cada uno de los módulos. En caso contrario, se entregará una constancia que avala los módulos cursados.
PROCEDIMIENTO DE INSCRIPCIÓN:
El pago puede hacerse directo en la caja de la universidad con tarjeta de débito o crédito o con cheque a nombre de: Universidad Anáhuac de Cancún, S.C. (No se acepta efectivo).
También puede pagar haciendo un depósito en Banamex con la ficha referenciada que le estaremos enviando a su correo electrónico, después de que nos envíe su solicitud de admisión.
INFORMES
Carlos Porras Mejía.
Coordinador de extensión universitaria
Tel. (998) 881.77.50 al 59 Ext. 252
carlos.porras@anahuac.mx
Blvd. Cancún-Aeropuerto Km. 13 Cancún, México informacion.cancun@anahuac.mx T: +52 (998) 881-7750 LADA SIN COSTO: 01 (800) 822-2628
